REFRIGERATED RETAIL CABINETS

The Company

RRC’s Refrigerated Retail Cabinets are designed to suit modern and sophisticated stores both locally and abroad, with a global footprint spanning over 35 countries. Robustness, operational efficiency and value for money were the key factors in establishing the RRC brand, with a strong emphasis being placed on green technology.

RRC_Logo_300x115

What Was The Challenge?

With a variety of the same type of businesses in South Africa, I needed to implement a design and information architecture that will drive more clients to the company.  My mission was to convert new visitors and appease and maintain their loyal customer base.  The website had to be full-bodied without being to complex.  The product pages had to visually appeal to visitors make contact with the company to purchase their refrigeration units.

RRC - View 1
RRC - View 2

What Was The Result

A new website built on WordPress and Divi Theme with functionality and drive to engage new and existing clients.  Contact forms implemented for quick CTA’s and driving visitors to interact. Product pages with the full product catalogue and availability for the visitor to download the respective product information. Easy menu structure on the product pages to navigate to the different refrigeration units.

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info@ercdesign.web.za

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